Shares of wireless sound technology provider and soon to be doing business as Datavault AI, WiSA Technologies, Inc. ( WISA ) are trading higher on Wednesday.

The company revealed a fresh licensing deal with Dolby, enabling Datavault AI to incorporate its patented WiSA E Express multichannel wireless audio software into Android and upcoming Linux-based streaming A/V platforms.

This partnership creates new avenues for WiSA ( WISA ) to collaborate directly with system-on-chip providers, broadening its scope and influence.

This updated interoperability agreement makes it easier for brands creating consumer electronics such as TVs, set-top boxes, and projectors to adopt WiSA E Express.

The integration helps manufacturers reduce bill of material costs and speed up their time-to-market. By leveraging Dolby’s configurations, the integration process is shortened from 12 months to just two months.

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“WiSA E Express was created to simplify wireless audio and address the long-standing issue of poor sound quality in TVs and STBs,” said VP of Business Development and Strategy, Tony Parker.

Android users can download the WiSA ( WISA ) app from the Google Play Store. The app features pre-configured Dolby audio settings, automatic detection of WiSA ( WISA )-compatible devices, and regular software updates to enhance the overall user experience.

The wireless audio device market has been growing rapidly, with projections indicating it will reach $154.3 billion by 2030, according to Verified Market Reports.

As part of its goal to advance the wireless audio industry, Datavault AI is trying to innovate with its ADIO inaudible tone technology.

This solution enables real-time data transfer within audio streams, opening up possibilities for targeted advertising, interactive experiences, and deeper audience engagement, thus providing new revenue opportunities for content creators.

Price Action: WISA ( WISA ) shares are trading higher by 15.8% at $1.32 at the last check Wednesday.

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