Which was the first mobile phone you owned? For most people, it would be Nokia. However, today, at a time when the mobile phone market in India is at its dynamic best, legacy brand Nokia might have revived but there is a lot of work that needs to be done in order to compete neck-to-neck with global giants.
On his recent visit to India, Storyboard’s Shibani Gharat caught up with Pekka Rantala, executive vice president and chief marketing officer of HMD Global and spoke to him about the company's global plans for brand Nokia and how they are planning to revive its legacy.