09:48 AM EST, 02/12/2025 (MT Newswires) -- Adobe (ADBE) said Wednesday that it has launched its new Firefly app, which allows clients to generate videos and images using artificial intelligence technology.

The company said it has introduced two offerings: the Firefly Standard plan, which starts at $9.99 and provides users with 2,000 video/audio credits per month and up to 20 five-second 1080p video generations, and the Firefly Pro plan, which begins at $29.99 and provides users with 7,000 video/audio credits per month, up to 70 five-second 1080p video generations.

The company said a new Firefly Premium plan will be available soon for high-volume clients.

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