10:42 AM EST, 12/02/2024 (MT Newswires) -- Adobe's (ADBE) Analytics segment reported Monday that Black Friday online sales reached $10.8 billion, up 10% from $9.8 billion a year earlier.
Thanksgiving and Thanksgiving Eve tallies stood at $6.1 billion and $4.1 billion, compared with $5.6 billion and $3.9 billion in 2023, respectively.
Adobe expects online retail spending to reach $240.8 billion during the 2024 holiday season, against $222.1 billion in 2023.
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