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Advertising firm Illumin's Q2 revenue up 13%, beats estimates
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Advertising firm Illumin's Q2 revenue up 13%, beats estimates
Aug 7, 2025 5:19 AM

Overview

* Illumin ( ILLMF ) Q2 revenue grows 13% yr/yr, beating analyst expectations, per LSEG data

* Adjusted EBITDA for Q2 shows loss, missing analyst estimates, per LSEG data

* Co launched AI forecasting tool, generating strong customer interest

Outlook

* Company expects to complete cost reduction initiatives by year-end

* Company focuses on product differentiation and client acquisition

* Company aims for positive cash flow through cost reduction and restructuring

Result Drivers

* EXCHANGE SERVICE GROWTH - Revenue from Exchange service surged 114% YoY due to platform AI improvements and expanded sales team

* SELF SERVICE CLIENTS - Onboarded 31 new Self service clients, targeting higher-spend clients for long-term revenue growth

* MANAGED SERVICE DECLINE - Managed service revenue fell 24% YoY amid challenging client acquisition and reduced client spend

Key Details

Metric Beat/Mis Actual Consensu

s s

Estimate

Q2 Beat C$33.10 C$32.20

Revenue mln mln (5

Analysts

)

Q2 Miss -C$1 mln C$161,40

Adjusted 0 (5

EBITDA Analysts

)

Q2 Gross 43.0%

Margin

Analyst Coverage

* The current average analyst rating on the shares is "buy" and the breakdown of recommendations is 5 "strong buy" or "buy", no "hold" and no "sell" or "strong sell"

* The average consensus recommendation for the advertising & marketing peer group is "buy"

* Wall Street's median 12-month price target for illumin Holdings Inc ( ILLMF ) is C$3.40, about 36.8% above its August 6 closing price of C$2.15

* The stock recently traded at 66 times the next 12-month earnings vs. a P/E of 51 three months ago

Press Release:

(This story was created using Reuters automation and AI based on LSEG and company data. It was checked and edited by a Reuters journalist prior to publication.)

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