The strong box office performance of "Project Hail Mary" isn't enough to keep shares of AMC Entertainment Holdings ( AMC ) above $1, as the movie theater chain hits new 52-week lows Tuesday. AMC CEO Adam Aron has some advice for the haters.

AMC CEO Brushes Off Recent Criticism

Aron has been the CEO of AMC since 2016, helping to guide the company through the COVID-19 pandemic and serving as a poster child during the meme stock craze.

Aron once had a legion of loyal fans who believed in AMC stock, but a series of questionable investment decisions, share dilution moves and a falling stock price have left the CEO with more critics now than he likely had before the meme stock frenzy.

Aron has often taken to social media to call out his critics, and that's what he did this week.

"Here's how recipients cope with the constant flak that is pervasive on X/Twitter. The one and only Taylor Swift figures it out years ago, proclaiming that the haters gonna hate, hate, hate. I'm just gonna shake, shake, shake. Shake it off. Shake it off," Aron tweeted, sharing a music video from the global superstar.

Aron previously helped bring a Swift concert film to AMC theaters as an exclusive, one of the key moments in the CEO's time leading the company.

The latest comment didn't go over well with all of Aron's fans and followers, with some replying to the post with stock charts showing big losses.

Former AMC bull Matt Kohrs offered advice to Aron in the replies.

"Bro, get off Twitter. Focus on saving your dying company. Bankruptcy is knocking," Kohrs tweeted.

Aron's latest tweet follows a post highlighting the successful opening weekend of "Project Hail Mary" and a post discussing the current struggles for the movie theater sector.

"I know from my own losses and reading your comments on X/Twitter how distraught many of you are with falling share prices. In looking at the likely 2026 industry-wide box office, we still expect it to grow materially over 2025 and if so that inexorably would significantly increase AMC's EBITDA," Aron tweeted.

The AMC CEO said the war in the Middle East and rising oil prices were macro events that are "terrible."

Taking the two recent tweets about the share price side by side, they offer a significant difference, with the earlier post recognizing investors being upset with the share price and pointing to potential strength in 2026 and the newer post saying Aron wasn't listening to the "constant flak."

Aron Optimistic About 2026

Anyone who has followed AMC over the last two years knows that Aron has highlighted the weaker box office results and pointed to 2026 and 2027 as being the keys for the movie theater sector to rebound.

The AMC CEO has highlighted upcoming releases from franchises like Spider-Man, Avengers, Moana, Dune and Star Wars over the next two years as reasons to be excited for the movie theater sector.

Beyond the strength of titles being released in 2026 and 2027, AMC saw strong food and beverage revenue and record per patron revenue figures for admissions and food and beverage. None of those records were enough to help offset concerns about the movie theater sector or AMC's financials.

Once viewed as one of the CEOs with a loyal fan base, the latest comments from Aron could upset shareholders and have more investors heading for the exits.

AMC may need blockbuster films to keep happening soon to help boost financials and put optimism back into the stock or face the need to have a reverse stock split once again.

AMC Stock Price Action

AMC stock was down 2.3% to $1.00 on Tuesday, with shares hitting a new 52-week low of 98 cents earlier in the trading session. AMC shares are down 67.5% over the last 52 weeks and down 97.8% over the last five years.