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Apple is developing specialized chips for smart glasses and AI servers, Bloomberg News reports
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Apple is developing specialized chips for smart glasses and AI servers, Bloomberg News reports
May 26, 2025 4:26 AM

May 8 (Reuters) - Apple ( AAPL ) is developing

specialized chips that will power future devices including its

first smart glasses, artificial intelligence servers and new

MacBooks, Bloomberg News reported on Thursday.

The iPhone-maker has made progress on the chip that it's

developing for smart glasses, the report said, citing people

with knowledge of the matter.

This indicates that Apple ( AAPL ) is doubling-down to compete with

the popular Ray-Ban glasses offered by Meta Platforms ( META ).

Apple ( AAPL ) did not immediately respond to a Reuters request for

comment.

Other processors in development will serve as the brains of

future Macs as well as AI servers that can power the Apple

Intelligence platform, according to the report.

In a bid to compete in the lucrative AI market, Apple ( AAPL ) has

made efforts to add on-device AI features to its latest line of

iPhones with Apple Intelligence - a suite that helps summarize

notifications, rewrite emails and give users access to OpenAI's

ChatGPT, among other features.

The company has already made strides in the development of

in-house silicon and, in February, revealed its first

custom-designed modem chip that connects iPhones to wireless

data networks.

The processor for its glasses is based on chips used in the

Apple Watch that require less energy than components in products

like the iPhone, iPad and Mac, the report stated.

The chip, which could enter mass production by the end of

next year or in 2027, has been customized for power efficiency

and to control the multiple cameras that are planned for the

glasses, Bloomberg reported.

The chip will be manufactured by Taiwan's TSMC and

the glasses - if successful - are likely to come to market in

roughly the next two years, the report added.

Apple ( AAPL ) is also working on several new Mac chips, including

processors that will likely be known as the M6 and M7, according

to the report.

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