07:24 AM EDT, 06/10/2025 (MT Newswires) -- Apple ( AAPL ) has begun to lay out its multi-year artificial intelligence strategy across its strong installed base of 2.4 billion iOS devices for the coming years, Wedbush said in a Monday note.
The tech giant was "late" to the AI party, but the recent 2025 Worldwide Developers Conference has sown the initial seeds for Apple's ( AAPL ) AI roadmap into next year and beyond, analysts led by Daniel Ives wrote.
Apple ( AAPL ) CEO Tim Cook may be forced to make some "bigger" AI acquisitions to jumpstart the strategy but the company has a "tight window" in which to make decisions, the analysts said.
At the conference, Apple ( AAPL ) also introduced Foundations model frameworks, a new method for developers to use models and receive responses in text or data providing them direct access to intelligence, the analysts said.
The tech giant also rolled out Liquid Glass, the first design update to the iOS system since iOS 7, and expanded languages supported by Apple Intelligence, the analysts noted.
Wedbush maintained its outperform rating on Apple's ( AAPL ) stock with a $270 price target.