April 11 (Reuters) - Apple ( AAPL ) is nearing the
production of M4 computer processors which would have AI
processing capabilities and plans to update every Mac model with
it, Bloomberg News reported on Thursday, citing people with
knowledge of the matter.
The company is aiming to release the updated computers late
this year and early next year, and they would include new iMacs,
a low-end 14-inch MacBook Pro, high-end 14-inch and 16-inch
MacBook Pros, and Mac minis, the report said.
PC makers have been in a slump since the end of a
pandemic-era boom in sales for working and learning from home.
The industry has pinned its hopes of a revival on a new
generation of laptops and desktops with more powerful chips that
can handle artificial intelligence tasks such as summarizing
documents without having to send data to the cloud.
Intel ( INTC ) is preparing such chips, as are rivals
including Qualcomm ( QCOM ). Reuters has
reported
that Nvidia also plans to use its strength in AI chips to
jump into the PC market with a new chip as early as 2025.
Apple ( AAPL ) is planning to highlight the AI processing
capabilities of the new chips, and how they'll integrate with
the next version of macOS, according to the Bloomberg report.
Apple ( AAPL ) did not immediately respond to a Reuters request
for comment.
The news comes ahead of Apple's ( AAPL )
annual developers conference
in June, and reports said the iPhone maker could announce
new AI partnership and unveil significant changes to the iOS.
Mac sales fell 27% in Apple's ( AAPL ) most recent fiscal year
ended September. Apple ( AAPL ) in October
unveiled
the current-generation M3 chips and new MacBook Pro and
iMac computers that were getting them.
(Reporting by Yuvraj Malik in Bengaluru, Additional reporting
by Stephen Nellis; Editing by Anil D'Silva and Maju Samuel)