08:58 AM EST, 12/11/2024 (MT Newswires) -- Asset Entities ( ASST ) shares were up more than 19% in recent Wednesday premarket activity after the company said it had been approved as an official TikTok Shop Partner.

The status means it will now partner with TikTok to connect brands and sponsors to influencers and content creators on the social media platform, the company said.

Asset's chief executive officer Arshia Sarkhani said the partnership "opens many doors for the company to further establish itself in the ever-growing creator economy space."

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