ZURICH, April 15 (Reuters) - Baloise investor

zCapital has won broad support for its campaign to change the

voting regulations at the Swiss insurer, the asset manager said

on Tuesday.

zCapital, which owns a 0.7% stake in Baloise, wants to

abolish a 2% ceiling on voting rights, arguing it would make the

insurer more attractive to investors.

The proposed reform is the latest attempt to overhaul

corporate governance at Swiss companies that are often protected

from shareholder pressure by complex share structures, voting

rules and large family holdings.

Proxy advisors ISS and Glass Lewis have backed zCapital's

initiative, which will be put to shareholders at Baloise's AGM

on April 26. The asset manager said Swiss proxy advisors Ethos

and Inrate had also backed its proposal.

"We want a one share, one vote regime which is fairer for

all the shareholders," zCapital CEO Hilmar Langensand told

Reuters. "The current restrictions are a relic of the past."

Shareholders currently have no more than 2% of votes,

irrespective of the size of their stake, meaning that major

investors like BlackRock ( BLK ) or UBS cannot fully

bring their weight to bear on decision-making.

Langensand said abolishing the restriction would create a

"healthy balance" between shareholders and the board. zCapital

describes itself as a long-term investor in Baloise, having held

a stake since 2008.

Baloise has recommended rejecting the proposal, arguing that

lifting the curbs was in the long-term interests of neither the

company nor most shareholders.

In a statement, Baloise said a proposal should be drawn up

for the 2025 AGM that best takes into account the interests of

the company, shareholders and other important stakeholders.

For zCapital's motion to pass, it needs support from 75% of

shareholders represented at the AGM.

"We have four proxy advisors supporting our request, and we

are confident we will get a good result," Langensand said