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Inspections on units making and selling fake Birkenstock ( BIRK )
sandals
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Birkenstock ( BIRK ) showed counterfeit sandals to Delhi court
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Court ordered inspections in May, kept order confidential
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Judge called counterfeits "cheap knock offs"
By Arpan Chaturvedi
NEW DELHI, July 6 (Reuters) - Indian court-appointed
legal representatives inspected small-scale factories in recent
weeks to seize suspected counterfeit Birkenstock ( BIRK ) footwear, after
the German brand launched an infringement lawsuit, people
familiar with the matter said.
Birkenstock's ( BIRK ) case is occurring around the same time other
shoemakers are in the news in India. Crocs this month secured a
court nod to pursue a nine-year-old infringement case, while
Prada is facing heat over showcasing sandals similar to ethnic
Indian footwear without initially giving credit to India.
Reuters is first to report the Indian case details related
to Birkenstock ( BIRK ) sandals, which have evolved from a counterculture
symbol to a trendy fashion item, and are also popular in India.
In May, Birkenstock ( BIRK ) filed an infringement lawsuit in the
Delhi High Court against four footwear traders, four factories
and two unnamed individuals. Its complaint stated an internal
investigation found counterfeits were being made in rural areas
in and around the tourist hub of Agra, and sold locally and
exported to other countries.
On May 26, Delhi judge Saurabh Banerjee issued a
confidential order that was only made public on the court's
website last week. It said 10 local lawyers were appointed as
commissioners to visit the suspected factories.
The judge said commissioners can "seize, pack and seal the
infringing products", and his order included photographs that
Birkenstock ( BIRK ) submitted showing the alleged counterfeit footwear
and shoe boxes with the company's branding.
The visits have been completed and reports were submitted
confidentially to the judge, the three people familiar with the
matter said on Saturday, asking to remain unidentified. The next
hearing in the case is set for October 6.
The visits were conducted in Agra, home to the Taj Mahal,
and in India's capital New Delhi, the people said, declining to
give further details from their inspection.
Birkenstock ( BIRK ) did not respond to queries from Reuters and its
lawyers from Delhi-based law firm Lall and Sethi declined to
comment, citing the pending legal case.
In his May order, Banerjee said he reviewed photographs and
samples of the alleged counterfeit products in court, and they
"seem like a cheap knock off" of Birkenstock ( BIRK ) products.
"There is all likelihood of the public getting deceived ...
The differences, hardly if any, are not something which can be
discernable to the naked eyes," he wrote.
Once popular with hippies, tech enthusiasts and medical
professionals, Birkenstock ( BIRK ) gained widespread attention after
Australian actress Margot Robbie wore a pair of pink
Birkenstocks in the final scene of the 2023 hit movie "Barbie".
In February, a German court said Birkenstock ( BIRK ) sandals do not
qualify as art and are therefore not protected by copyright,
dismissing a lawsuit brought by the German company.
In India, Birkenstock ( BIRK ) footwear for women is priced between
$46 and $233.