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Booking's Fundamentals Solid, LLM Risks Seen Overstated, RBC Says
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Booking's Fundamentals Solid, LLM Risks Seen Overstated, RBC Says
Oct 29, 2025 1:14 PM

03:40 PM EDT, 10/29/2025 (MT Newswires) -- Booking (BKNG) delivered better-than-expected quarterly results driven by strong US momentum, higher room nights, and greater cost efficiency, while management's commentary also addressed investor concerns over large language model disruption, RBC Capital Markets said.

The brokerage said in a Tuesday note that Booking was the first major internet firm to discuss ChatGPT and similar tools this earnings season, viewing them as another customer acquisition channel rather than a structural threat.

RBC said the company's management highlighted the complexity of replicating the Booking.com experience within a horizontal platform like ChatGPT, reinforcing the company's competitive moat.

Room nights rose 8%, ahead of both guidance and street expectations, while alternative accommodations increased 10%, roughly stable from the prior quarter. US growth re-accelerated to high single digits, supported by both B2C and B2B demand, according to the note.

Booking raised its annual cost-savings target to between $500 million and $550 million from $400 million to $450 million, with most 2025 savings expected to be reinvested in marketing and growth initiatives, RBC said.

The firm reiterated its outperform rating and $6,100 price target on the stock

Price: 5045.97, Change: -74.60, Percent Change: -1.46

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