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Build-A-Bear Secures Deal With Kansas City Chiefs for Co-Branded Product Lineup
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Build-A-Bear Secures Deal With Kansas City Chiefs for Co-Branded Product Lineup
Sep 6, 2024 2:13 AM

04:52 AM EDT, 09/06/2024 (MT Newswires) -- Build-A-Bear Workshop ( BBW ) said late Thursday it signed a multi-year deal with Kansas City Chiefs for a co-branded product lineup.

Under the collaboration, the company will be the presenting partner of Kansas City Chief's team mascot, "KC Wolf,' and will offer a product lineup featuring the American football team, it said.

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