May 23 (Reuters) - Restaurant Brands International-owned

Burger King is set to launch its own $5 meal deal, a

company spokesperson said on Thursday, at a time when its rival

McDonald's is also planning to launch a similar meal

deal.

"We are bringing back our $5 "Your Way Meal" as agreed upon

with our franchisees back in April," the spokesperson said.

U.S. fast food chains are in a tussle to attract customers

at a time when cost-of-living crisis has forced them to eat more

meals at home, prompting companies to turn their focus on

offering better promotions and deals to improve traffic.

Bloomberg News first reported on the details of Burger King

launching the $5 meal, adding that it will be launching the deal

ahead of McDonald's.

Burger King's deal would include a choice of one of three

sandwiches with nuggets, fries and a drink, according to the

Bloomberg report.

Burger King plans to run its offer for several months, the

report said, citing the memo. Meanwhile, McDonald's promotion

would run for about four weeks, Bloomberg News reported earlier.

Besides the $5 "Your Way Meal" the Burger King chain is

testing two other value platforms that could be ready in the

second half of the year, according to the report.

Earlier in May, McDonald's U.S. franchises were considering

launching a $5 meal deal, a source familiar with the matter told

Reuters.

Other burger chains are also ramping up their promotions,

with Wendy's announcing a $3 breakfast meal deal earlier

this week.

McDonald's missed profit estimates for the first time in two

years in its latest quarter, with the company saying consumers

turned "more discriminating with every dollar they spend."

In contrast, rival Restaurant Brands topped Wall Street

expectations for quarterly results, driven by a revival in

demand at its Burger King outlets.