May 19 (Reuters) - Restaurant Brands Asia, the

India franchisee of Burger King, reported a narrower

fourth-quarter loss on Monday, as its affordable menu appealed

to cost-conscious customers.

The company reported a net loss of 562.8 million rupees

($6.6 million) for the three months ended March 31, compared

with a loss of 852.60 million rupees a year earlier.

Indian operators of U.S. chains such as Pizza Hut, KFC,

McDonald's and Burger King face a double blow,

as they grapple not only with stiff competition from local

rivals but also shrinking consumer spending due to high living

costs and slow wage growth.

To counter this, they have relied on cheaper menu options to

draw in diners.

In the last quarter, Restaurant Brands Asia introduced deals

such as a bundle of two vegetarian burgers at 79 rupees and two

chicken burgers at 99 rupees.

Such efforts helped its overall revenue climb nearly 6% to

6.33 billion rupees. Same-store sales at Burger King restaurants

across India increased 5.1%, led by a growth in dine-in traffic.

Cheaper menu items also helped McDonald's franchisee

Westlife Foodworld double its profit last quarter,

although KFC and Pizza Hut franchisee Sapphire Food India

flagged a longer road to recovery, pressured by

competition from delivery-focused Domino's, operated by Jubilant

FoodWorks.

Restaurant Brands Asia, however, has slowed its new store

openings. It added just three new stores last quarter, out of a

total of 58 for the April-March fiscal year.

It continues to focus on keeping diners through such efforts

as last month's limited-time "Korean Spicy Fest" menu, which

included burgers, chicken wings and fries, to cash in on the

buzz around K-culture.

($1 = 85.3820 Indian rupees)