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Campbell's forecasts muted fiscal 2026 on tariff pressures, slow demand
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Campbell's forecasts muted fiscal 2026 on tariff pressures, slow demand
Sep 3, 2025 4:43 AM

Sept 3 (Reuters) - Campbell's Co forecast annual

sales and profit below Wall Street estimates on Wednesday,

pressured by weak demand for snacks and ready-to-eat meals as

well as higher costs from tariffs.

The maker of Goldfish crackers and Campbell's soups said

rising raw material costs, U.S. import tariffs and retaliatory

duties from the European Union and Canada will weigh on

profitability.

The company has tried to reduce the impact through inventory

management, alternative sourcing, and selective price increases.

Consumers have pulled back on snacking, seeking better deals

and more nutritious options after years of price increases.

Mainstream brands at packaged food rivals Kraft Heinz ( KHC )

and Conagra have also seen softer demand in recent

quarters.

Campbell's said shoppers remain "deliberate in their food

choices."

For fiscal 2026, under current tariff assumptions, Campbell

expects organic net sales to range from down 1% to up 1%,

compared with a 1% decline reported in fiscal 2025.

The company faces higher costs to export soup to Canada

after Ottawa raised tariffs on certain U.S. goods to 35% from

25% effective August 1.

A recent U.S.-EU trade agreement sets a 15% tariff on most

EU products entering the United States, lower than earlier

proposed rates.

Campbell's expects annual adjusted earnings per share to

fall up to 18% year over year to between $2.40 and $2.55, below

analysts' average estimate of $2.63, according to LSEG data.

Fourth-quarter net sales rose 1% to $2.32 billion, missing

expectations of $2.33 billion, LSEG data showed.

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