08:24 AM EDT, 09/15/2025 (MT Newswires) -- Canadian Tire ( CDNTF ) (CTC-A.TO, CTC.TO) on Monday said it has sealed a deal with Tim Hortons (QSR.TO) for a loyalty partnership that will launch later next year.

The two companies will link their rewards programs to help customers unlock new benefits. This is the fourth marquee Canadian brand to join Canadian Tire's ( CDNTF ) Triangle Rewards system, after Petro-Canada, RBC (RY.TO) and WestJet.

Linked members will earn Canadian Tire Money (CTM) on eligible Tim Hortons purchases and receive offers through Triangle Rewards and Tims Rewards. Triangle Mastercard holders who link accounts will have greater opportunities to earn CTM when shopping at Tim Hortons locations, a statement said.

There are nearly 12 million Triangle Rewards members.