Shares of CEA Industries Inc ( VAPE ) are soaring in Monday morning trading following the announcement of a strategic pivot into cryptocurrency. Here’s what investors need to know.

What To Know: The company revealed an oversubscribed and upsized private investment with the potential to deliver up to $1.25 billion in gross proceeds.

CEA Industries ( VAPE ) says the financing will fund the creation of the world’s largest publicly listed treasury company dedicated to BNB (CRYPTO: BNB), the fourth-largest digital asset. The deal consists of an initial $500 million investment, comprised of $400 million in cash and $100 million in crypto, plus a potential $750 million from exercised warrants.

This new BNB treasury strategy will be led by CEO David Namdar, Co-founder, Galaxy Digital, and incoming CIO Russell Read, former CIO, CalPERS.

“By creating a U.S.-listed treasury vehicle, we are opening the door for traditional investors to participate in a transparent way,” said Namdar. The deal, advised by 10X Capital, is expected to close on or around July 31.

Price Action: According to data from Benzinga Pro, VAPE shares are trading higher by 536% to $56.47 Monday morning. The stock has a 52-week high of $57.19 and a 52-week low of $5.60.

Read Also: Why Are Public Companies Amassing ETH, XRP, SOL, BNB Instead Of Just Bitcoin?

How To Buy VAPE Stock

Besides going to a brokerage platform to purchase a share – or fractional share – of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument.

For example, in CEA Industries’ case, it is in the Industrials sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.

Image: Shutterstock