(The views expressed here are those of the author, a portfolio
manager at Fidelity International.)
By Taosha Wang
HONG KONG, July 28 (Reuters) - The first seven months of
2025 have delivered a whirlwind of news on Chinese technology
and business, oscillating between anxiety and euphoria, but what
has cut through the noise has been the emergence of a "cool
factor".
In January, TikTok suspended its U.S. services for one day,
when the outgoing administration shut down the app due to its
ties to China, before the decision was swiftly reversed by the
incoming Trump administration.
Days later, Chinese artificial intelligence company DeepSeek
shocked the world with its cost-effective, high-performance R-1
reasoning model, triggering an intense debate about who will
lead the "AI race".
And then in early May, U.S.-China tensions reached
unprecedented heights, as tariffs jumped above 100%, effectively
halting bilateral trade, before de-escalation.
By summer, however, China was once again exporting critical
rare earth to the U.S. and Nvidia ( NVDA ) had re-started the sales of
its AI chips to China, suggesting a burgeoning trade detente
between the world's two largest economies.
Amid this volatility, China's capital markets have responded
favorably. The MSCI China Index has surged around 25%
year-to-date through July 25, outpacing the MSCI All-Country
World index's 12% gain and the S&P 500 index's 9% rise.
Notably, this strong performance has been driven not just by
typical business-cycle fluctuations, but also an appeal rooted
in innovation, collaboration and youth culture, suggesting
China's next growth cycle could look very different from those
in the past.
IMITATOR TO INNOVATOR
China's evolution from low-cost imitator to global innovator
is epitomized by its electric vehicle dominance. Chinese EV
leader BYD, which began as a battery maker and currently has a
market cap of $150 billion, was once dismissed by Elon Musk for
its unattractive products and weak technology.
However, a decade of development, supported by state-backed
infrastructure including China's 10-million-strong charging
network, has propelled BYD past Musk's Tesla in global sales. In
2024, one of every five EVs sold globally was from BYD, whose
market share is now double that of Tesla's. Moreover, BYD's
vehicles, like many other Chinese EVs, now boast the type of
sleek designs and novel amenities associated with its U.S.
rival.
Beyond product innovations, some Chinese companies are also
experimenting with new business models and sales strategies.
For example, livestream social shopping, which was pioneered
by Alibaba ( BABA ), has been adopted by Amazon ( AMZN ), Instagram, YouTube and
even Walmart ( WMT ) (in collaboration with TikTok) in the U.S. to
target Gen-Z and millennial shoppers.
New players like Chinese toymaker Pop Mart ( POPMF ) are also
experimenting with fresh business models. Its designer toys are
sold in mystery boxes, where sealed packages conceal randomized
plush "Labubu" figures, which adorn the luxury handbags of many
influencers.
This strategy seeks to tap into the thrill of uncertainty,
creating viral demand beyond the Chinese domestic market. And
this appears to be working. Pop Mart's ( POPMF ) sales from outside
mainland China contributed to nearly 40% of its total revenue in
2024, and its profit in the first half of 2025 is expected to
soar by at least 350% year-over-year.
OPEN-SOURCE ARCHITECT
Historically, tensions surrounding intellectual property
have dogged China's global trade relationships. Today, however,
its embrace of open-source collaboration appears to signal a
profound shift.
China is now the fastest-growing and second-largest
contributor of open-source code on GitHub, the world's leading
platform for software collaboration. Moreover, Chinese tech
giants like Huawei and Tencent ( TCTZF ) rank among the top corporate
sponsors of Apache and Linux foundations, major nonprofit
organizations that shape foundational technologies like
artificial intelligence and cloud computing.
DeepSeek's R-1 model exemplifies this strategy. Released
under the permissive MIT license, it grants large-scale
commercial reuse rights (unlike Google's Apache 2.0 or Meta's
Llama licenses) and has fueled countless derivative models
globally. Such openness has the potential to build developer
loyalty, influence AI standards, and circumvent geopolitical
friction.
This shift has been underpinned by a focus on developing
scientific prowess. In 2024, China led the world in high-quality
research publications, according to Nature, holding the top spot
for the second consecutive year. Its advantage in publications
extends even to semiconductor design and fabrication, a field
where U.S. technological superiority is often assumed, with
Chinese scholars authoring over half of the most-cited papers in
this field in 2024.
STRUCTURAL HEADWINDS
However, the outlook for the country's businesses is not all
rosy. Industrial profits are still shrinking, falling 1.1%
year-to-date, despite various government stimulus measures,
including a recently expanded consumer subsidy scheme and a
central bank-backed initiative for state-owned enterprises to
buy unsold homes.
And price wars in sectors such as EVs and food delivery have
gotten so brutal that the authorities have stepped in to mediate
"irrational" competition.
Another structural issue is the country's stubbornly high
youth unemployment rate (16-24-year olds excluding students),
which remained at 14.5% - well above the 5% rate for the labor
force as a whole.
If China's future growth is to be driven more by a "cool"
factor, then the career prospects of its youth need to be strong
enough to support their distinct consumption preferences as well
as their entrepreneurial endeavors.
Regardless of these challenges, innovation and open
collaboration still have the potential to reshape China's global
identity. Importantly, economic growth driven by these factors
may be more evenly distributed and idiosyncratic, and therefore
less cyclical, compared to China's old economic engines of real
estate, infrastructure and production capacity investments.
No longer just the world's factory, China is becoming a
source of culturally resonant innovation. And as America's track
record over the past decades suggests, no one should
underestimate the value of cool.
(The views expressed here are those of Taosha Wang, a
portfolio manager and creator of the "Thematically Thinking"
newsletter at Fidelity International).
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(Writing by Taosha Wang; Editing by Anna Szymanski and Lincoln
Feast.)