LONDON, April 29 (Reuters) - Danish consumers are

boycotting Coca-Cola, Carlsberg CEO Jacob

Aarup-Andersen said on Tuesday, adding the brewer, which bottles

the drink in Denmark, had seen Coca-Cola volumes decline while

local rivals gain share.

The beermaker, which also sells Kronenbourg beer and soft

drinks like Tuborg Soda, said its Coke volumes in

Denmark were "slightly down" and that there is "a level of

consumer boycott around U.S. brands".

Consumers have ditched brands like Tesla, products

like U.S. whiskey and U.S. travel plans in protest over U.S.

tariffs, foreign policy or Elon Musk's political activities.

In Denmark, some local brands were gaining share at the

expense of U.S. labels like Coke, Aarup-Andersen told investors

on its first quarter earnings call.

Coke did not immediately respond to a request for comment.

The company is feeling the effects of a boycott of its

brands from Hispanic consumers in the U.S. over video

purportedly showing the company laying off its Latino staff and

reporting them to immigration authorities, which Coke says is

false.

CEO James Quincey said it was focused on recovering from

that boycott, which hit its business in the southern U.S.

especially. Coke did not reference the boycott in Denmark during

an earnings call with analysts on Tuesday.

Danish alternatives to Coke include local label Jolly Cola.

But Aarup-Andersen said both Coke and Pepsi, which

Carlsberg also bottles, sold in Denmark were produced at Danish

breweries by Danish workers.

"So these are very much, from our perspective, Danish

brands," he said, adding Carlsberg was not pro or contra

boycotts and respected people's decisions.

Carlsberg's overall soft drink portfolio in Denmark was up,

and the hit to Coke was "not dramatic" in terms of overall

volumes, Aarup-Andersen continued.

The brewer warned on Tuesday that U.S. tariffs could affect

both consumer spending and raw material costs going forward.