LONDON, June 27 (Reuters) - European broadcaster RTL
Group said on Friday it would buy Sky Deutschland, in
a deal that combines Sky's sports and streaming offerings with
RTL's news and entertainment brands to create a business with
11.5 million paying subscribers.
The deal includes a 150 million euro ($176 million) upfront
payment plus a variable component of up to 377 million euros -
provided RTL's share price exceeds 41 euros - which Sky parent
Comcast ( CMCSA ) can trigger any time within five years.
The purchase gives RTL, which is majority-owned by German
media group Bertelsmann, local access to Sky's premium
sports rights including Bundesliga and Premier League soccer,
and Formula 1 motor racing, as well as Sky's WOW streaming
service.
A person familiar with the situation said RTL had approached
Sky for the deal, and that Sky was not looking to sell any other
part of its business.
RTL Chief Executive Thomas Rabe described the deal as
"transformational" for the group and said it would create cost
savings of around 250 million euros per year within three years
of the deal closing.
"It will boost our streaming business ... further diversify
our revenue streams and make us even more attractive for
creative talent, rights holders and business partners," Rabe
said in a statement.
He told Reuters in a separate interview that RTL would
not be involved in any further consolidation in the German
market.
"The issue of a merger with ProSiebenSat.1 is now
definitely off the table," he said, referring to the German
media group.
Sky Deutschland, which operates in Germany, Austria,
Switzerland, was on track to break even on an earnings before
interest, taxes, depreciation and amortization (EBITDA) basis,
Sky Group Chief Executive Dana Strong said.
The business reported around 2 billion euros in annual
revenue.
($1 = 0.8519 euros)