11:12 AM EDT, 03/19/2025 (MT Newswires) -- Ford Motor ( F ) has renewed its exclusive automotive partnership with Churchill Downs Racetrack for the Kentucky Derby, Churchill Downs (CHDN) said Wednesday.

Under the agreement, Ford will maintain exclusive rights in the automotive category and gain a larger presence with interactive vehicle displays during Derby Week and beyond, the company said.

The partnership also includes naming rights for the Ford First Turn Club, a premium hospitality area overlooking the racetrack's first turn, Churchill Downs said.

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