BRUSSELS, Dec 23 (Reuters) - Alphabet's
Google's proposed changes to its search results to comply with
EU tech legislation has received the thumbs up from lobbying
group Airlines for Europe whose members include Air France KLM
and Lufthansa.
Google has announced a series of changes in search result
formats in recent months following conflicting demands from
price-comparison sites, hotels, airlines and small retailers,
with the latest tweaks announced last month.
It is trying to comply with the Digital Markets Act (DMA),
which prohibits it from favouring its own products and services
on its platform or risk fines as much as 10% of its global
annual turnover.
"In the spirit of finding a DMA-compliant solution in a
timely fashion, the airline industry has shown it is willing to
compromise," Airlines for Europe said in a letter to the
European Commission dated Dec. 20 and seen by Reuters.
The airline group expressed support for the horizontal
layout for same sized boxes for airlines and comparison sites in
search results as well as the colour blue to distinguish them
from other elements.
But it said prices displayed in search results should be the
same in the graphic as those in the boxes. It also expressed
concerns about Google's proposal for a purely indicative date
rather than specific dates for consumers looking to book
flights.
"Characteristics such as dates are an integral part of the
general search process of consumers looking for air travel and
the switch to a purely indicative date will downgrade their
experience significantly," the group.
Google has said it may return to an old format of 10 blue
links in search results that it used years ago if its rivals -
such as airlines and price comparison sites - cannot agree on
its proposals to comply with the DMA and not promote its own
products.