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Hanesbrands, TCU Extend Apparel Partnership
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Hanesbrands, TCU Extend Apparel Partnership
May 16, 2024 8:18 AM

11:01 AM EDT, 05/16/2024 (MT Newswires) -- Hanesbrands ( HBI ) said Thursday that it is extending its current apparel partnership with TCU for five years.

The company said the extension of the partnership, which renews the exclusive rights to make and sell Horned Frog fanwear in the mass retail channel, was completed in conjunction with the university's exclusive licensing agent, CLC.

Hanesbrands ( HBI ) said it has exclusive mass retail partnerships with more than two dozen schools, including Texas Christian University.

Financial terms were not disclosed.

Price: 5.04, Change: +0.09, Percent Change: +1.82

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