11:40 AM EDT, 07/11/2025 (MT Newswires) -- IMAX ( IMAX ) is expected to benefit over the next two years from a growing number of Hollywood and global films shot using IMAX ( IMAX ) cameras, which will generate higher market share and margins, Wedbush said in a note on Friday.

IMAX's ( IMAX ) China business is increasingly diversified, with strong support from local-language films and despite regulatory noise about reducing Hollywood content, China continues to play key titles, and local-language releases remain robust for the second half, according to the note.

The firm said IMAX ( IMAX ) is diversifying beyond traditional blockbusters into more alternative programming and expanding its global footprint, creating multiple revenue streams and reducing dependency on any one region or genre.

Wedbush expects Q2 revenue of $92 million, driven by strong domestic box office growth and partially offset by a softer Q2 holiday in China.

The firm raised its price target on IMAX's ( IMAX ) stock to $34 from $32 with an outperform rating.

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