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Intuit's Mailchimp to Introduce AI-Based Revenue Intelligence System; Launches SMS Marketing Tools for UK Users
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Intuit's Mailchimp to Introduce AI-Based Revenue Intelligence System; Launches SMS Marketing Tools for UK Users
Jun 13, 2024 5:49 AM

08:27 AM EDT, 06/13/2024 (MT Newswires) -- Intuit (INTU) said Thursday it previewed an AI-based revenue intelligence system for Mailchimp to support marketers in generating revenue through predictive analytics and personalized content.

The company said the system, which has not been released yet, uses data from QuickBooks and other sources to support marketing strategies by predicting customer behavior and generating personalized content.

The software company said it has launched SMS functionality for Mailchimp customers in the UK.

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