04:41 PM EDT, 04/08/2024 (MT Newswires) -- Iqvia Holdings ( IQV ) and Salesforce ( CRM ) said Monday they will combine their capabilities in data, artificial intelligence and technology to develop an advanced customer engagement platform for the global life sciences industry.
Under their expanded partnership, innovations from Iqvia's ( IQV ) orchestrated customer engagement platform will be applied to develop Salesforce's ( CRM ) life sciences cloud into a new single, end-to-end engagement platform, the companies said.
Terms of the deal weren't disclosed.
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