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Kenvue sees 2025 profit below estimates as strong dollar, weak cough product sales hit
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Kenvue sees 2025 profit below estimates as strong dollar, weak cough product sales hit
Feb 6, 2025 4:25 AM

Feb 6 (Reuters) - Consumer health company Kenvue ( KVUE )

forecast 2025 adjusted profit below Wall Street

estimates on Thursday, hit by a stronger dollar and weak demand

for its cough and cold products that include Tylenol and

Benadryl.

The company, which was spun off from Johnson & Johnson ( JNJ )

in 2023, has been under pressure from activist Starboard

Value to improve performance, especially at its skin and beauty

products division.

The activist hedge fund on Wednesday nominated four

directors, including its chief investment officer, to Kenvue's ( KVUE )

board.

In response to the weakness in the unit, the company has

increased investments on marketing and advertising, which also

include a push to engage more Gen Z consumers through social

media marketing.

"We expect to accelerate performance throughout the year,

while navigating the dynamic external environment contemplated

within our outlook," Kenvue CFO Paul Ruh said in a statement.

The company forecast flat to 2% growth in 2025 per share

adjusted profit, compared with $1.14 it earned in 2024. Analysts

expect earnings to grow 5.6% this year, or to $1.21 per share,

according to estimates compiled by LSEG.

The outlook does not include any potential impact from

tariffs introduced in 2025 by the Trump administration, the

company said.

Kenvue ( KVUE ) expects organic sales to grow between 2% and 4% in

2025.

In the fourth quarter ended Dec. 29, the company earned 26

cents per share on an adjusted basis, meeting estimates. Its

sales of $3.66 billion slightly missed estimates of $3.77

billion, hit by low incidences of cold, cough and flu.

Sales in the self-care segment, which sells cough and cold

products, rose 2.1% to $1.57 billion, compared with analysts'

estimates of $1.62 billion.

Its skin health and beauty products, which include brands

such as Neutrogena and Aveeno, brought in sales of $1.01

billion, in-line with estimates.

(Reporting by Sneha S K and Manas Mishra; Editing by Shinjini

Ganguli)

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