Kenya tourism board partners with Visa to boost travel spending-March 2024-www.financetom.com

Kenya tourism board partners with Visa to boost travel spending

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Kenya tourism board partners with Visa to boost travel spending

Sep 8, 2025 2:19 AM

Sept 8 (Reuters) - Kenya Tourism Board said on Monday

that it has partnered with Visa to develop marketing

campaigns, improve payment accessibility and promote both

cross-border and domestic tourism spending.

As part of the partnership, Visa will provide access to its

Government Insights Hub, which is a data and analytics platform

offering insights into travel patterns, peak seasons, regional

preferences, and consumer spending behaviour.

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