TAIPEI, Nov 14 (Reuters) - South Korean car maker Kia
expects challenging market conditions in the near
term due in part to governments' policies but will stick to its
target of selling 1.6 million electric vehicles annually by
2030, a senior executive said.
"We're not pushing volume to market. Especially this year,
the market is changing very rapidly and there are so many
uncertainties," Kevin Ahn, president and CEO of Kia Asia
Pacific, said at an event in Taipei on Wednesday to showcase the
automaker's EV lineup.
"But our long term target is for 2030, 1.6 million EVs," he
said. "On the way there, there will be some chasms, there will
be some difficulties, some volumes going down because of the
market conditions and government policies."
Kia is an affiliate of compatriot Hyundai Motor ( HYMTF ).
Ahn declined to comment on the impact on the overall market
from import tariffs of up to 45% imposed by the European Union
on Chinese-made EVs, or from the election of Donald Trump as
U.S. president.
"Recently the U.S. has finished their election and there are
big changes, expectations. So it's too early to discuss those
kinds of issues," Ahn said, adding Kia plans to assemble EVs at
its plant in the U.S. state of Georgia.
Automakers are bracing for President-elect Trump to impose
new tariffs on vehicles from Mexico and potentially from other
countries and to reverse many existing EV-friendly policies.
Kia started making EVs in China this year and plans to make
small EVs in Europe too, Ahn said.