08:19 AM EDT, 08/29/2024 (MT Newswires) -- Kits Eyecare Ltd. ( KTYCF ) , a vertically integrated eyecare provider, on Thursday announced the launch of KITS Daily Color Contacts.

KITS in a statement said it serves over 875,000 two-year active customers.

As of January 2024, the statement noted, the Vision Council estimated the market size of contact lenses in the United States to be an estimated US$12.09 billion, with 20% of adults there wearing contact lenses. Within this market, growth through online retail channels grew to 42% during 2023. The global color contact lens market grew at a Compounded Annual Growth Rate (CAGR) of 7.67% by 2033.