Sept 24 (Reuters) -
Levi Strauss' target of hitting $9 billion to $10
billion in revenue by 2027 would be pushed back as rising costs
of living hits Western consumers, even as the company expands
store openings, the Financial Times reported on Tuesday.
The denim maker had first set those goals in 2022.
Levi Strauss, which owns over 1,200 company-operated
stores across 38 countries, reported net revenues of $6.2
billion in the year ended November 26, 2023 - almost the same as
the year earlier.
CEO Michelle Gass told FT that the company will "do our
homework again" before giving investors a more precise timeline
on its revenue goals.
Levi Strauss did not did not immediately respond to a
Reuters request for comment.
In June, a company executive had said that the retailer
was on track to open 100 net new stores in 2024 globally.
The company's finance and growth chief Harmit Singh told
the Financial Times its topline goals would most likely "be
pushed out a couple of years."
While the company's target US consumers - those earning
more than $100,000 annually - were "in a better place" than
earlier this year, more cost-conscious shoppers continued to be
under pressure, he told the newspaper.
CEO Gass plans to win more female shoppers - who
account for a third of its total customers- by selling more
dresses and skirts, FT said.