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Lottery.com to Rebrand Nook Under Sports.com Following Acquisition Close
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Lottery.com to Rebrand Nook Under Sports.com Following Acquisition Close
Jun 11, 2025 12:39 PM

03:17 PM EDT, 06/11/2025 (MT Newswires) -- Lottery.com ( LTRY ) said Wednesday Nook Holdings will be rebranded under its Sports.com unit after it closes the 90% stake acquisition in the Dubai, United Arab Emirates-based sports and wellness incubator on June 30.

The company said in a separate release it signed an amended agreement to acquire a 90% stake in Nook in an all-cash transaction valued at about $2.5 million.

Lottery.com's ( LTRY ) rollout plan for its Sports.com-branded co-working and incubation model is part of a broader platform growth roadmap to expand global brand presence and drive cash generation through acquisitions, according to the company.

The decision aligns with the company's $100 million financing facility with Generating Alpha, which offers it growth capital for acquiring companies with tangible assets that demonstrate "strong recurring revenue potential," the company said.

Lottery.com ( LTRY ) said its second Sports.com incubator hub will be in Dubai's Al Quoz district near the Burj Khalifa skyscraper. The site will be operational in Q4.

Shares were down 4.9% in recent trading.

Price: 1.26, Change: -0.07, Percent Change: -4.92

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