10:33 AM EST, 01/14/2025 (MT Newswires) -- Magnite ( MGNI ) said Tuesday it was picked as FIFA+'s global programmatic provider.

The company said it will support video and display advertising on FIFA+ in North America, Europe Middle East and Africa, Latin America, and Asia Pacific.

FIFA+ is a digital platform that provides free access to live soccer games, documentaries, and archived content.

Financial details weren't provided.

MGNI shares were edging 0.8% higher in recent trading.

Price: 15.65, Change: +0.12, Percent Change: +0.77