06:26 AM EDT, 03/18/2024 (MT Newswires) -- Apple ( AAPL ) is in talks to build Alphabet's (GOOG, GOOGL) Google Gemini artificial intelligence engine into the iPhone, Bloomberg News reported Monday, citing unnamed people familiar with the situation.

The two companies are in talks to license Google's ( GOOG ) Gemini set of generative AI models for Apple ( AAPL ) devices and to power new features on the iPhone this year, Bloomberg reported.

Apple ( AAPL ) also held talks with Microsoft ( MSFT )-backed (MSFT) OpenAI over licensing its technology, the sources told Bloomberg.

Apple ( AAPL ), Google ( GOOG ) and OpenAI did not immediately respond to MT Newswires' requests for comment.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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