11:13 AM EDT, 10/15/2025 (MT Newswires) -- AppLovin ( APP ) shut down its Array software last quarter over allegations that apps were being downloaded to mobile phones without users' permission, Bloomberg reported Wednesday, citing a company spokesperson.

Array was a test product that was shut down for not being "economically viable" for the company, Bloomberg quoted the spokesperson as saying, adding that "users never get downloads with any of our products without explicitly requesting it."

Array software enables phone makers and mobile carriers to promote or preload apps on devices, according to the report.

AppLovin ( APP ) did not immediately respond to MT Newswires' request for comment.

Shares of AppLovin ( APP ) were up nearly 4% in recent Wednesday trading.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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