03:08 PM EDT, 08/14/2025 (MT Newswires) -- Peloton Interactive ( PTON ) is planning to upgrade its products with new hardware, accessories and AI, Bloomberg reported Thursday, citing sources with knowledge of the matter.

A product launch, scheduled to take place as soon as October, will feature an updated bike, a treadmill, new branded peripherals, an integrated AI platform, and major software enhancements, the sources told Bloomberg.

The company will also adjust its sales approach, including offering self-assembly products and refurbished equipment, according to the report.

A Peloton spokesperson told MT Newswires that the company welcomed the interest in its product plans but had no announcements to share at this time.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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