12:16 PM EDT, 07/28/2025 (MT Newswires) -- McDonald's (MCD) same-store sales trends are likely to have improved in Q2 despite lingering macroeconomic pressures, UBS analysts said in a note Monday.

UBS expects McDonald's to report Q2 US same-store sales growth of 2.5%, with expectations for improved trends and market share gains supported by the Minecraft Meal in April. The analysts also said trends likely softened in May and June as the launch of McCrispy strips fell short of expectations.

The brokerage said it believes Q3 is off "to a strong start in July," adding that US sales momentum will likely continue into H2, driven by new promotions, menu innovation, and marketing.

For the burger chain's international segment, UBS said it anticipates 2% same-store sales growth, likely driven by the Minecraft Meal in several markets, and a continued focus on value offerings, tech enhancements, and digital loyalty gains.

The brokerage has a 12-month price target of $350 and a buy rating on the stock.

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