BEIJING, April 25 (Reuters) - Mercedes-Benz
executives said on Thursday the company would continue to invest
in tie-ups with Chinese partners including automaker BAIC Group
, underscoring the importance of China to its global
strategy.
China is "the most dynamic new energy vehicle market",
country chief Hubertus Troska said at a press conference on the
opening day of the Beijing auto show.
"You have to be here and you have to be part of that
innovation cycle," Chief Executive Ola Kaellenius told Reuters
on the sidelines of the show. "We have been steadily growing our
partner group and will continue to do so."
Mercedes-Benz China sales chief Duan Jianjun told the same
event that he hoped the new electric models the German automaker
brought to this year's show would put to rest "rumours" that the
company had given up on electrification.
The executives said the electric version of the company's
G-Class off-road vehicle, premiered in Beijing and Los Angeles
on Wednesday, would launch in China this year.
In February, Mercedes pushed back some of its sales goals
for electrified vehicles by five years and assured investors it
would keep sprucing up its combustion-engine models.
The automaker now expects sales of electrified vehicles,
including petrol-electric hybrids, to account for up to 50% of
its total by 2030 - later than its forecast from 2021, when it
aimed to hit 50% by 2025 with mostly all-electric cars.
Mercedes is among foreign automakers scrambling to reset
their strategies in the world's largest auto market as local
rivals aggressively roll out new mass-market and premium EVs.
The company's first-quarter sales in China fell 12%.
Over the past five years, China has shifted from the
combustion-engine age when foreign-made cars, especially from
Germany and Japan, were seen as the pinnacle of global
engineering, to the electric age, in which foreign automakers
are learning from Chinese counterparts that have moved faster on
developing EV technology.
Pointing to Mercedes's sales in China growing from tens of
thousands in the early 2010s to more than 700,000 cars last
year, Kaellenius said China was its "most significant market".
"We will, in a thoughtful way, grow that as we go forward,"
he said. "It is about growth, but growing in a profitable
manner."