Nov 4 (Reuters) - Meta Platforms ( META ) will extend
its ban on new political ads after the U.S. election,
maintaining the suspension until later this week, the
Facebook-parent said in a blog post on Monday.
In response to the rampant spread of misinformation during
the previous presidential election, tech firms are maintaining
heightened scrutiny this year.
During the restriction period, Meta will disallow new
political ads. However, previously served ads with at least one
impression before the ban's implementation will continue to run,
albeit with restricted editing options.
Meta maintains its policy from previous years, asserting
that there may not be sufficient time to effectively challenge
fresh claims made in political ads during the election's last
stretch.
Last year, Meta barred political campaigns and advertisers
in other regulated industries from using its new generative AI
advertising products.