SAO PAULO, March 15 (Reuters) - Facebook-parent Meta

on Friday won an appeal overturning a previous court

ruling that barred it from using its name in Brazil due to

confusion with another company.

Mark Zuckerberg's tech company was in late February ordered

to stop using its name in Brazil within 30 days after a

Brazilian computer services provider won a favourable ruling

arguing it already owned rights to the name and had as a result

of the U.S. branding been wrongly cited in over 100 lawsuits.

In a statement, the Brazilian Meta said it owned the

name's rights in Brazil, adding it believed the law should be

followed "regardless of business decisions made by groups that

want to operate in our country".

The company can still appeal the decision.

U.S. Meta, formerly called Facebook, changed its name in

2021 in a rebrand that focused on building the "metaverse," a

shared virtual environment.