March 8 (Reuters) - Long-form videos will soon be

available on smart televisions, billionaire Elon Musk said,

after Fortune magazine reported that social network X planned to

launch next week a TV app for Amazon ( AMZN ) and Samsung

users.

The platform rolled out an early version of video and audio

calling for some users last October, after Musk had said he

planned to turn it into a super app offering services from

messaging to peer-to-peer payments.

"Coming soon," Musk said in a brief response on X to a

user's posting that the platform's long-form videos could be

watched directly on smart TVs.

Earlier, Fortune said the app could look similar to the TV

app offered by Google's Youtube. It cited an unidentified source

as saying Musk was set on competing with YouTube.

X did not immediately respond to a Reuters request for

further details on the app.

In the push to become a "video-first platform", X has been

forging partnerships with the likes of former Fox commentator

Tucker Carlson and former CNN anchor Don Lemon.

The platform, which has struggled to retain advertisers amid

controversies ever since Musk bought it in 2022, said last month

it would enable advertisers to run video ads next to certain

content creators.