11:58 AM EDT, 08/29/2024 (MT Newswires) -- National Beverage ( FIZZ ) said Thursday that its LaCroix Sparkling Water brand entered into a new multiyear partnership with the Kansas City Current, a women's professional soccer team.

LaCroix will be the exclusive sparkling water partner for the KC Current, with its products available at CPKC Stadium in in Kansas City, Missouri.

The LaCroix logo will also appear on the team's kits, and the brand will sponsor community initiatives, including the Junior Reporter Series focused on health and local youth, National Beverage ( FIZZ ) said.

Financial details weren't disclosed.

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