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Natura swings to Q3 loss on weaker Brazil demand, integration challenges
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Natura swings to Q3 loss on weaker Brazil demand, integration challenges
Nov 10, 2025 4:33 PM

SAO PAULO, Nov 10 (Reuters) - Brazilian cosmetic maker

Natura swung to a recurring net loss in the third

quarter on Monday, hit by slowing consumer demand in its local

market, as well as challenges in the firm's brand integration in

Latin America.

The company's net loss came in at 119 million reais

($22.02 million) in the July-September quarter, reversing a 301

million real net profit recorded in the same period a year

earlier.

It also reported recurring earnings before interest, taxes,

depreciation and amortization (EBITDA) at 577 million reais in

the period, a decline of 33.7% year-on-year.

According to Natura's financial statement, the firm faced

revenue challenges throughout its operations, with net revenue

reaching 5.2 billion reais in the third quarter, down 13.1% from

a year earlier.

In Brazil, Natura's largest market, where economic

growth has slowed amid the highest interest rates in nearly two

decades, net revenue fell 3.7% year-on-year to 3.2 billion

reais.

"The slowdown in the beauty market in Brazil, first

identified in June 2025 and still ongoing, has led to the growth

of the Natura brand stabilizing after a period of low

double-digit expansion," the company added.

In its Spanish-speaking Latin American markets, Natura

cited integration challenges following the July merger of its

Natura and Avon brands in Argentina. Net revenue in these

markets fell 3.9% year-on-year to around 2 billion reais.

($1 = 5.4039 reais)

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