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Buyers, sellers more cautious as rates, economy fluctuate
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CEO Kelly says home listings benefit from wider exposure
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Kelly reports to Buffett heir apparent Greg Abel
By Jonathan Stempel
OMAHA, Nebraska, May 1 (Reuters) - The new chief
executive of Berkshire Hathaway's ( BRK/A ) HomeServices of
America said worries about the impact of tariffs on mortgage
rates are weighing on home buyers and sellers, but were unlikely
to significantly dent sales of existing homes.
"When mortgage rates are fluctuating because the underlying
economy is fluctuating, it causes buyers and sellers to stay on
the fence," Chris Kelly, who took over the largest U.S.
residential real estate brokerage on April 15, said in a recent
interview.
Higher borrowing costs contributed to a
greater-than-expected 5.9% drop in March U.S. sales of existing
homes, to a seasonally adjusted 4.02 million unit annual rate,
with more weakness likely as tariffs fan fears of a recession.
"The high degree of volatility we've seen in the last
couple of months is giving buyers and sellers a little bit of
pause," Kelly said. "But there are still 4 million people who
are going to make a move this year."
HomeServices is a unit of Berkshire Hathaway Energy, which
is part of Warren Buffett's conglomerate, and owns or franchises
more than 2,200 brokerage offices with over 82,000 agents.
It lost money in 2024, largely from its $250 million
settlement of antitrust litigation accusing the National
Association of Realtors and brokerages of inflating commissions.
HomeServices was the last defendant to settle the landmark
case, though Berkshire Hathaway Energy faces related claims.
The brokerage commission settlement ended the practice of
having sellers pay commissions, typically 5% to 6%, to their
agents, who would split them with buyers' agents.
Splits would be communicated over private databases known as
multiple listing services (MLS), which only agents would see.
Sellers claimed this was secretive and inflated closing costs.
The NAR's Clear Cooperation Policy requires agents to list
properties on their MLS within one business day of marketing the
properties to the public.
Supporters say it adds transparency and provides equal
access to listings, while critics say it restricts sellers'
ability to choose marketing strategies.
"That's where the current battlefront is: what happens if
more properties are listed as exclusives, or marketed with more
limited exposure," Kelly said. "From our perspective, the vast
majority of properties benefit from the widest exposure
possible, which means putting it in the MLS."
He added that "We always want the consumer to have a high
degree of clarity on the fee and commission structure."
HomeServices has curbed its once aggressive appetite to buy
brokerages to fuel growth, and Kelly said it will likely
emphasize "tuck-ins" of brokerages that might struggle to
compete on their own.
But he also said HomeServices has diverse revenue streams
from mortgages, title and insurance, citing its stake in
nationwide underwriter Title Resources Group, which can cushion
the blow when one segment falters.
Kelly, 49, joined HomeServices' network in 2007 when he
left private law practice to become general counsel at Kansas-
and Missouri-based ReeceNichols.
He later moved to the parent company. Kelly reports to
Berkshire Vice Chairman Greg Abel, who is expected to succeed
Buffett as chief executive.