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Oracle rolls out AI agents for sales professionals
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Oracle rolls out AI agents for sales professionals
Jan 21, 2025 9:17 AM

Jan 21 (Reuters) - Oracle on Tuesday released a

new set of artificial intelligence agents to help salespeople

with a range of tasks around dealing with customers.

U.S.-based Oracle is among a wave of big tech companies

focusing on creating virtual assistants that can tackle

repetitive or difficult tasks with more autonomy. Microsoft ( MSFT )

and Alphabet's Google have also put agents at

the center of their AI strategies.

Unlike generalized virtual assistants used by consumers,

Oracle's agents are designed to handle specific tasks. Each time

a salesperson meets with a customer, they need to update company

records on how a deal is progressing, and the agents can tackle

that writing.

But some tasks are more complex. One "customer intelligence"

agent can pull records from across Oracle's business software

categories and write a report for sales teams heading into deal

talks, even if those records are in different languages.

For example, the system might show a U.S.-based sales team

that a repeat customer has not been receiving shipments on time

in a different country - information that could be helpful in

offering concessions to renew a contract.

"Our customers are oftentimes brands you may not have heard

of that run industry. They move rock and produce machinery.

They're usually global," Rob Pinkerton, a senior vice president

at Oracle, said in an interview. "To have that assistance to

pull (data) all together in all the languages a seller has to

care about is pretty useful."

Oracle said the features are available starting on Tuesday.

The company is not charging extra for the new agents.

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