06:54 PM EDT, 06/04/2026 (MT Newswires) -- Peloton Interactive ( PTON ) acquired Pilates-focused startup Skop as part of a broader effort to expand its fitness offerings and attract new users, Bloomberg reported.

The deal is aimed at bolstering Peloton's strength-training category, with Skop bringing technology that could help track user form during workouts, the report added.

Peloton said engagement with its existing Pilates content rose 48% year-over-year in the third quarter.

Financial terms were not disclosed, the report said.