02:22 PM EDT, 10/17/2025 (MT Newswires) -- Stifel Canada toured Pet Valu Holdings ( PTVLF ) new store layout, which includes an expanded cooler section. The updated design features up to six cooler doors, an increase from the previous 2-4. These coolers are positioned at the front of the store to maximize visibility and now include enhanced signage and product displays.

Culinary products drive more than twice the number of store visits and result in annual spending that is more than double that of a traditional customer, notes analyst Martin Landry. The frozen category is also resistant to online competition since most online pet food retailers lack a cold storage supply chain. "As such, we view Pet Valu's ( PTVLF ) expansion into frozen food as highly strategic."

By year-end, Pet Valu ( PTVLF ) plans to roll out the new store layout to 120 corporate stores. "We believe Pet Valu ( PTVLF ) has found the right formula to elevate its frozen food offering."

Pet Valu ( PTVLF ) has a Buy rating and a $40 price target.

Price: 35.52, Change: +0.63, Percent Change: +1.81