April 7 (Reuters) - PNC Financial Services Group ( PNC )

on Monday appointed former BlackRock executive Mark

Wiedman as president, effective immediately.

Wiedman will also assume presidency of the Pittsburgh-based

company's wholly owned banking subsidiary, PNC Bank, PNC

Financial said.

Wiedman will report to Chief Executive William Demchak.

Michael Lyons, the group's previous president, left in

January to become president and CEO-elect of payments firm

Fiserv ( FI ).

Touted to be a potential successor to BlackRock's ( BLK ) CEO Larry

Fink, Wiedman was the head of global client business at the

asset manager. He also held several key positions at the firm

since he joined in 2004 from Morgan Stanley ( MS ).